Blackcherry was officially founded in February 2020, making the realization of a dream that had been ingrained in her aspirations for as long as she could remember. From its inception, the vision and mission of Blackcherry were clear in her mind: to design clothing that empowers women to embrace their true selves without succumbing to social pressures.
The concept of suit on a woman, to her, epitomizes ultimate sophistication. It serves as the cornerstone of inspiration for all her designs, influencing the silhouette of every piece. Her aim is to convey to women that a suit can seamlessly transition from the boardroom to any other setting they desire. The intersection of formality and playfulness became a signature aspect of my designs, rooted in my upbringing were presenting oneself formally was installed in me.
Lacking a formal education in fashion design, her journey has been one of self-discovery and continuous learning. Each creation is testament to the passion that propels her to explore the realms of design. She is eager to expand her knowledge and skills in the field, anticipating further growth and evolution.
Her inspiration extends beyond the borders of Tanzania; she envisioned Blackcherry as a brand that resonates globally. One day, she hopes to see it embraced internationally, making a distinctive mark in the world of fashion.
Join her on this journey of self-creation, empowerment, and the relentless pursuits of creativity.